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Why Marketing Matters When Selling Land

When it comes to selling land, marketing the property effectively is just as important as having the best marketing approach to sell your own house. Without marketing, how would anyone know what you are selling even exists? Read these tips to market properly when selling land, whom your target audience may be, and how to communicate with your real estate agent effectively.

Who buys land?

If you own property and want to sell it, then a real estate land specialist can help identify your target audience. Your land may be perfect for hunting, perched for recreation, positioned for timberland, or a pasture land dream.

Knowing how to reach these potential purchasers is key. A great real estate agent will ensure all prospective landowners or investors know about your property.

Timing is everything

If you want top dollar for your land, then knowing the best time to sell is crucial. However, if you are in a hurry to sell, then you may not be willing to wait around for the perfect moment. Striking a balance between these two factors is ideal. An experienced real estate professional can help determine the best time to sell your property.

Take great photos!

Pictures tell a story. This is why so much advertising is done through imagery, and real estate is no exception. If you want your land to sell, then you need to be able to portray all of the amazing qualities of the property in a few photos to capture the potential buyer’s attention right away.

What to ask your real estate agent

Whether you want to buy or sell land, knowing the right questions to ask your real estate agent is the best tool to have in your arsenal. Being equipped with an expert real estate agent can help you make a sound investment, and get the best buyer at a great price for your property.

Ask the real estate agent about their network of buyers. An experienced land agent should not only know the land and its potential but should also have a network of prospective buyers available as well as the ability to reach them to market your property effectively.

Ask about the current market demand for your property type. For example, for a timber property to be successful, the demand for the particular type of timber it produces must be right on both the local and national level.

Finally, ask about the current demand for the size and location of your property and how your real estate plans to market your property to reach the most potential buyers.

For more information

To find out more about land for sale in Arkansas or how to sell your land in Arkansas, contact the professional and knowledgeable team at Davis DuBose Knight Forestry and Real Estate today for a consultation. We offer expert representation throughout the entire process. Call us today at 501-219-8600 so we can learn about your property goals and how we can help you meet them.